New collaboration between African marketing professionals
New collaboration between African marketing professionals The marketing profession’s most pressing imperative is to “kick start a new conversation on
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Strategic Marketing for Africa
Strategic Marketing for Africa is the premier magazine dedicated to covering the business of marketing across the African continent. As the official publication of the African Marketing Confederation, it has been published in various formats since 2008 and provides credible, coherent and courageous editorial coverage on all matters related to marketing and its associated professions.
LATEST ARTICLES
eCommerce accelerated: How to get ahead of the curve
eCommerce accelerated: How to get ahead of the curve There’s no doubt the Covid-19 pandemic hastened ecommerce across industry sectors.
Collaboration and integration are the new foundation of brand brilliance
Collaboration and integration are the new foundation of brand brilliance The South African Breweries recently appointed SPHE VUNDLA as Corporate
Slow down to speed up: the importance of solid strategic thinking in a post-Covid era
Slow down to speed up: the importance of solid strategic thinking in a post-Covid era As things start to settle
The ongoing impacts of Covid-19 on South African consumers
The ongoing impacts of Covid-19 on South African consumers Research into prevailing attitudes towards Covid-19 since the pandemic began has
A note on marketing the future
A NOTE ON MARKETING THE FUTURE With this being the last Journal of Strategic Marketing newsletter for 2021 – we’ll
