Many of Africa’s roads, rail links and ports have suffered years of neglect. But the good news for frustrated marketers and supply chain managers battling to get their goods to market is that change is happening.
Issue 3 2016 of ‘Strategic Marketing Africa’, the magazine of the African Marketing Confederation (AMC), reports that many countries are grasping the urgency of making their transport infrastructures globally competitive.
Among the nations at the forefront of the modernisation is Kenya, which is tackling the challenge through a multi-billion dollar project that forms part of the Northern Corridor Integration Projects Initiative between Kenya and Uganda. The initiative represents possibly the biggest regional rail development programme since South Africa built the 861km Sishen to Saldanha Bay iron ore line in the 1970s.
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