In an era dominated by digital interactions, social media has transformed the way we communicate, share, and consume information. Central to this transformation are algorithms – intricate lines of code that determine what content appears on our feeds. However, these algorithms have come under intense scrutiny for their role in shaping our online experiences. In this blog, we delve into the world of social media algorithms, exploring their impact on information dissemination, echo chambers, and polarisation. Furthermore, we consider the potential for regulation to ensure a healthier digital environment for users.