Short course

The Importance of Marketing Research

The Importance of Marketing Research in Developing Effective Business Strategies

Marketing research is a crucial component of developing effective business strategies. By conducting research, businesses can gather valuable information about their target markets, competitors, and industry trends. This information can then be used to inform business decisions and develop strategies that are more likely to be successful.

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Choosing the right short course

How to choose the right short course for your career goals at IMM

Choosing the right short course can be an important step towards achieving your career goals. At IMM, there are many different short courses available that can help you build skills, knowledge and expertise in a variety of fields. But with so many options, how do you know which course is right for you? In this blog, we’ll explore some key factors you should consider when choosing a short course at IMM to ensure that you make the right choice for your career goals.

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