Online shopping wars
South African retailers, like Woolworths, Pick ‘n Pay, and Checkers, have upped their game and now offer online shopping and delivery services to their customers.
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Business vs Human marketing
Many businesses have adopted using automation, artificial intelligence (AI), and algorithms to get things done faster, but this has taken out the human factor.
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Affiliate marketing
If you have chosen to follow the route of affiliate marketing, it can prove to be lucrative and result in a successful career.
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Tips for Building a Career in Marketing
Marketing is a wide field with a range of diverse opportunities which appeal to everyone interested in marketing.
Tips for Building a Career in Marketing Read More »
TikTok offers new marketing tips and advice for brands
TikTok has become the most popular website on the internet, which has made it one of marketers’ main priorities.
TikTok offers new marketing tips and advice for brands Read More »
Marketing tips that work even when consumers are feeling the crunch
As the price of goods and services continues to rise, and salaries have not been raised to match inflation, many consumers are feeling the crunch.
Marketing tips that work even when consumers are feeling the crunch Read More »
5 Ways to Be More Confident at Work
The Institute of Marketing Management (IMM) believes that knowledge is power and aims to uplift, grow and promote people in the marketing profession.
5 Ways to Be More Confident at Work Read More »
What makes the IMM’s Short Courses Unique?
The Institute of Marketing Management (IMM) believes that knowledge is power and aims to uplift, grow and promote people in the marketing profession.
What makes the IMM’s Short Courses Unique? Read More »
Leadership Skills Every Marketing Leader Should Master
Leadership skills in any career or field are important as leaders need to direct, coach, and lead their teams effectively.
Leadership Skills Every Marketing Leader Should Master Read More »
How to approach B2B marketing in 2022 and beyond
The COVID-19 pandemic disrupted and even changed the way we live. Because of this, the way we shop and do business has also had to change.
How to approach B2B marketing in 2022 and beyond Read More »