You should be aware of some of the tools that can simplify things if you’re a digital marketer wanting to improve your marketing strategy and Return On Investment (ROI).
The top 5 free marketing tools you should use in 2023 Read More »
Late in October, the world’s largest soft drink producer, Coca-Cola Company, said that the Indian market had made Sprite, a billion-dollar brand, a lemon and lime-flavored soft drink.
Sprite becomes billion dollar brand in India Read More »
Twitter was successfully acquired by the richest man in the world, ushering Twitter into a new age. Elon Musk now controls Twitter following months of dithering
Inside Elon Musk’s Takeover of Twitter Read More »
The marketing field is diverse, competitive, and constantly growing. To be a successful marketing manager and lead your team to success, you would need various qualities to complete the job.
What are the top qualities of a successful marketing manager? Read More »
Memes have taken over social media and are used by young and old. Infographics and images garner attention online, but a witty meme often steals the show.
Using memes is one of the trendiest marketing strategies Read More »
Traditional marketing is done offline and without any digital media sources. This form of marketing reaches an offline audience and is often seen as old school because of the evolution of the internet
Traditional marketing mediums still have a key role to play Read More »
Starting a business is not an easy feat but building an authentic brand may be harder. But it is achievable.
Five ways to build an authentic brand in 2023 Read More »
Marketing is a broad and exciting career field that is constantly evolving. Thanks to developments in technology and innovation due to competition in the field
Reasons why you should consider a career in marketing Read More »
South African retailers, like Woolworths, Pick ‘n Pay, and Checkers, have upped their game and now offer online shopping and delivery services to their customers.
Online shopping wars Read More »
Many businesses have adopted using automation, artificial intelligence (AI), and algorithms to get things done faster, but this has taken out the human factor.
Business vs Human marketing Read More »
