The Power of Networking in South African Marketing: Why Joining a Professional Network can Boost Your Career and Business Success
We know that networking can be time-consuming, occasionally outright unpleasant, and taxing.
We know that networking can be time-consuming, occasionally outright unpleasant, and taxing.
The Institute of Marketing Management (IMM) South Africa is a leading professional organisation for marketers in the country.
Why should you join the Institute of Marketing Management South Africa? Read More »
Digital technology has had a significant impact on modern marketing strategies. The rise of the internet and social media has led to an increase in data collection and analysis, allowing for more targeted and personalised marketing efforts.
The Impact of Digital Technology on Modern Marketing Strategies Read More »
The Metaverse seemed to pop out of nowhere and become the trendiest topic on everyone’s lips overnight.
What will the impact of the Metaverse be on digital marketing Read More »
To remain competitive and current in today’s industry, it’s essential to use the most recent marketing trends in your marketing strategies, regardless of your level of experience.
What it takes to be a good marketer in 2023 Read More »
Understanding your target audience in-depth is among the key elements required for an effective marketing campaign or strategy.
How does digital marketing differ in South Africa? Read More »
Most, if not all, spheres of business come with competition and marketing is no exception. Marketing is known to be an extremely competitive and fast-paced field.
5 Marketing tips to beat your competition Read More »
More than anyone else, marketers are aware of how crucial audience segmentation is to the success of a brand’s marketing efforts.
What is Generational Marketing and why should I use it in 2023 Read More »
You should be aware of some of the tools that can simplify things if you’re a digital marketer wanting to improve your marketing strategy and Return On Investment (ROI).
The top 5 free marketing tools you should use in 2023 Read More »
Late in October, the world’s largest soft drink producer, Coca-Cola Company, said that the Indian market had made Sprite, a billion-dollar brand, a lemon and lime-flavored soft drink.
Sprite becomes billion dollar brand in India Read More »